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THE BYLINE (12/2019)

Outgoing AABJ president reflects on journey that led to her presidency

By Eric Nickens Jr.

AABJ President Carol Gantt

Ask AABJ President Carol Gantt how she feels about passing the leadership torch to the next president and the quick and blunt reaction you’ll get: “It’s time for me to go.”

However, her Cheshire catlike grin says otherwise.

For this south Alabama native, journalism wasn’t her original calling.

“Going in with intentions of pre-law, I got suckered into TV at the University of Southwest Louisiana (now the University of Louisiana at Lafayette). I graduated with a degree in broadcasting, after I fell in love with breaking news — like a dummy — because I was told that I couldn’t produce.”

After stints in Columbus and Augusta, Georgia, the call from CNN brought Gantt to Atlanta.

“I was in college, but had no clue what NABJ was about. It was only when I came to Atlanta and was working on the scene, I heard about AABJ. So, I went to a meeting.”

Based on that first meeting, Gantt was surprised she charted a path with AABJ, let alone leading its board of directors.

“At my first meeting, I felt like an outsider. I never felt that way before around a group of people who look like me. So, I walked away from it,” she said. “I tried it again when the national convention was here in 2005, only because I wanted to go to the convention for free. Even then, it felt so cliquish to me that I walked away again.”

Carol Gantt speaks during an AABJ Board of Directors candidate forum November 9, 2019.

Ten years later, a life changing “sucker punch,” of sorts changed Gantt’s mindset about life. Her father died in 2015 and up until then, Gantt said she was just “here on earth,” looking for what she could get out of things. It was at her father’s funeral that she realized all the things he did that she never knew about.

 “It wasn’t about what he got out of things, it was what he could do for others,” Gantt said. “It was at that point that I realized that I needed to figure out what I could do to help someone else. Getting back into AABJ at that point allowed me figure out how to give back to an industry that I love.”

Gantt joined the executive board as secretary in 2015. Even then, some people had more in mind.

“Stan Washington, Jaya Franklin and Jennifer Matthews asked me to lunch one day, trying to sell me on running for president. I thought about it a little and convinced myself to go ahead and do it.”

Gantt is proud of the many accomplishments that she guided during her term, including AABJ’s documentary, “Black & Reporting: The Struggle Behind the Lens,” a sold-out Region III conference and raising a significant amount for student scholarships.

Other board members also said they’d miss their AABJ responsibilities.

“Serving in this capacity can be and is very rewarding. It is a commitment, however, that should not be taken lightly,” said Catherine Witherspoon, AABJ secretary.

Quyana Barrow, AABJ vice president of broadcast, said being on the board was an amazing experience.

“(The) Atlanta chapter has accomplished things that no other chapter has and I’m proud to have been a part of it,” Barrow said.

Although Gantt may be leaving the functions that keep AABJ running, she’ll still be around, with greater NABJ responsibilities, as the newly appointed chair of the Student Education Enrichment and Development (SEED) program, primarily overseeing scholarships.

“Passing the AABJ torch will allow me to refocus on being the best at what I need to be personally and professionally,” Gantt said. “AABJ is a great organization. We need to continue the legacy of this organization with people who not only have a passion for AABJ or NABJ, but a passion for this industry.”

Eric Nickens, Jr. is the marketing and communications director and district public information officer for the DeKalb County Board of Health in Decatur, Ga.


AABJ Online Fundraiser: 43 Years Campaign

AABJ’s $43 for 43 fundraising campaign is still ongoing. In its 43rd year, we are asking members to donate $43 to go toward programming, scholarships, and events throughout the year. Be sure to invite your friends, coworkers and anyone you know who supports our members in print, communications, public relations, radio, broadcast, digital and the many trailblazers in the literary world. Be sure to share our campaign on your social media by using the hashtag  #AABJ43.

You can donate here.


Atlanta college student jumps starts her career before graduation

By Joi Light

Mia Harden

Imagine trying to run your own business while taking classes.

Tough right?

That’s exactly why everyone can’t do it, but entrepreneur and Atlanta native Mia Harden, 24, is truly an exception to the rule.  

The senior at Georgia Gwinnett College runs Mia Harden Creative Inc., a business revolved around creativity. Majoring in design and production, her business focuses on brand building for other entrepreneurs while using her technological talents such as photography and videography.

Her creative talents include helping others add value to their websites, cleaning up their branding and messaging and creating logos and other professional visuals for their brands. As journalists living in the social media world, it’s critical they establish themselves as a brand and build off it to increase their opportunities. We sat down with Mia in between classes to find out more about her journey.

Hello Mia, tell us a little bit about how you entered the creative world.

“I’ve always been creative! Before digital design, I was a painter and I sold my paintings until my freshman year of college. However, I began designing things around the time of Myspace and Bebo in Microsoft Paint and my passion for digital design grew from there. Fast forward, in high school, I was required to take classes on web design, coding and Adobe programs.

“It wasn’t until my freshman year of college that I decided to get serious about my art. I started off designing on the iMac at my campus job since I didn’t have a computer with the right design software. At the time, I wasn’t necessarily thinking of it as a business. I worked two jobs during my freshman year and saved enough money to purchase a Macbook Pro. In a little less than three months, I had a pretty good amount of clients. The rest is history.”

What’s one of your most recent wins?

“Back in July, I won an opportunity to become a part of the design team for a new vegan restaurant that has taken Atlanta by storm, Slutty Vegan.”

What exactly is Slutty Vegan lol?

“It started as a food truck that turned into a popular restaurant that people from all over the country are coming to pay a visit. They provide quality vegan meals to communities that would otherwise never have these options.”

When you say, “I recently won,” was there some sort of contest?

“Yes! I originally found out about the contest because I follow them on Instagram and a few of my friends forwarded me the post that they were holding a T-shirt contest. I was hesitant because I submitted myself for one of their previous contests and lost. The process of coming up with the design was pretty easy. I played off of the current branding Slutty Vegan currently has to give the shirts a cohesive look to the current branding. The contest was on Instagram and people had to vote on their favorites.”

How did it feel to win based on votes from their 285,000 followers and what did you win exactly?

“Winning for me was a super surprise, but I’ve gained many followers and notoriety. It was worth giving it another try! I was paid in monetary form as well as joined the team as one of their designers.”

Where do you hope to see yourself in the world of digital communications within the next five years?

“I see myself owning a creative agency with other designers, photographers, videographers, etc. If not, I hope to have another business that is not design, but some sort of physical product to sell.”

Joi Light is a full-time digital brand journalist and part-time freelance writer and blogger. 


Be sure to buy the AABJ documentary “Black and Reporting”

Get your Emmy Award-Nominated copy of AABJ’s Documentary, “Black & Reporting: The Struggle Behind the Lens.”

Proceeds go to AABJ’s Xernona Clayton Scholarship Fund .

Anyone who wants to watch the entire documentary can buy it for $9.95 here.


This edition of The Byline was edited by Amir Vera and Raisa Habersham.

THE BYLINE (11/2019)

Challenges in improving health literacy in the US

By JoAnna Pendergrass, DVM

Health information can be highly technical and complex, occasionally perplexing even to the most highly educated. Understanding this information — broadly defined as health literacy — is key to a person taking a proactive role in their health and well-being. What happens, though, if people do not understand what the doctor tells them or make sense of their medication instructions?

Health literacy was initially defined in 2000 as “the capacity of individuals to obtain, process, and understand basic health information and services needed to make appropriate health decisions.” This definition has since undergone several iterations as health literacy has come to be understood as multi-dimensional, involving more than just the individual patient, according to the researchers Scott C. Ratzan and Ruth M. Parker in the introduction to “Health Literacy: Improving Health, Health Systems, and Health Policy Around the World.”

Health literacy encompasses a set of skills, including accessing health care, communicating with health care providers and calculating drug dosages. An individual’s health literacy level depends on many factors, such as ethnicity, education and income. Disproportionately, individuals who are minorities, have limited education or live in poverty have poor health literacy, according to the 2003 National Assessment of Adult Literacy. This survey — the first nationwide survey to assess health literacy — reported that only 12 percent of adult Americans had a high level of health literacy.

Poor health literacy has wide-ranging effects. Individuals with low health literacy visit the emergency room more frequently for routine medical care, engage less with the health care system and report a worse overall health status. Health care efficiency suffers because of poor health literacy. Also poor health literacy costs the U.S. economy hundreds of billions of dollars annually, as stated in the report “Low Health Literacy: Implications for National Health Policy.”

Despite the prevalence of poor health literacy and its consequences, many health care providers are unaware that their patients struggle with comprehending health information. This communication divide only further compounds low health literacy in that providers continue talking “above” their patients, and patients are reluctant to acknowledge their lack of understanding.

Improving health literacy can help eliminate health inequality, improve health outcomes and improve health care efficiency, according to the 2016 paper “Considerations for a New Definition of Health Literacy.” Health care providers have many strategies for communicating health information more clearly to their patients.

For example, health care providers can use plain language, which involves using the active voice, substituting complex terms or phrases for simpler ones and presenting information in small chunks, as described in the U.S. Department of Health and Human Services’ “Quick Guide to Health Literacy.”

The teach-back method helps health care providers ensure that patients understand health information, according to the Agency for Healthcare Research and Quality. To use this method, a health care provider explains a particular concept to a patient, asks the patient what they understand about the concept, clarifies any misunderstandings and repeats this process until the patient demonstrates mastery of the concept.

Health literacy is multi-faceted and complex. Improving health literacy has benefits for the individual and health care system as a whole. Through a concerted effort, health care providers can tailor health information to make it clear and understandable to patients.

JoAnna Pendergrass, DVM, is a freelance medical writer.


AABJ Online Fundraiser: 43 Years Campaign

AABJ’s $43 for 43 fundraising campaign is still ongoing. In its 43rd year, we are asking members to donate $43 to go towards programming, scholarships, and events throughout the year. Be sure to invite your friends, coworkers and anyone you know who supports our members in print, communications, public relations, radio, broadcast, digital and the many trailblazers in the literary world. Be sure to share our campaign on your social media by using the hashtag  #AABJ43.

You can donate here.


Atlanta vlogger chosen for YouTube mentorship progam

By Joi Light 

Will Edmond

It’s no doubt that the world is changing due to significant technological advancements — so naturally the world of journalism has to follow suit. Some of the world’s largest publications are now in competition with someone’s favorite mom blogger or popular social media influencer turned red carpet correspondent. To a “classically trained” journalist, this might sound like a change for the worse, but for someone who has the skills and the entrepreneurial spirit, it’s go time!

That’s exactly what Atlanta resident, Will Edmond is capitalizing on — the new way of making your own way. After pitching a show idea to the Travel Channel that didn’t end up taking off, Will decided to make his own way as a YouTube extraordinaire.

Fast forward to just two years after his first video, Will was hand-picked by the good folks at Youtube in September for their NextUP Black Creators Class of 2019. This week-long free mentorship program in Los Angeles, California, consisted of classes on lighting, equipment and editing.

“What I learned most was that it’s not about the best camera, it’s all about the best lighting,”  Edmond said. “The lighting techniques are what inspires me to set up my own studio.”

Besides the courses provided by YouTube, that some invest thousands of dollars into, he was able to connect and network with other like-minded black creators. After graduating from the program, creators in the class were gifted with new equipment to elevate their videos to a new level and an assigned personal mentor from the YouTube staff.

“YouTube is changing the world of journalism,”Edmond said. “It’s truly putting storytelling back into the hands of people and telling stories their own way.”

Joi Light is a full-time digital brand journalist and part-time freelance writer and blogger. 


Be sure to buy the AABJ documentary “Black and Reporting”

Get your Emmy Award-Nominated copy of AABJ’s Documentary, “Black & Reporting: The Struggle Behind the Lens.”

Proceeds go to AABJ’s Xernona Clayton Scholarship Fund .

Anyone who wants to watch the entire documentary can buy it for $9.95 here.


Member Spotlight: MaKisha Funderburke

MaKisha Funderburke

Current position in AABJ?

Member

How long have you been a member of AABJ?

Since May 2017

Where did you attend college?

Clark Atlanta University – B.A. Mass Media Arts, Morris Brown College – B.A. Music Performance and Full Sail University – M.S. Entertainment Business

How long have you lived in Atlanta?

19 years (since year 2000)

Current Occupation?

Marketing Communications Professional (Kennesaw State University) and Adjunct Instructor in Mass Media (Clark Atlanta University)

What do you like most about being a member of AABJ?

I really enjoy networking with black media professionals and the monthly workshops.

What initially got you interested in the media/communications field?

I have always been a creative and a suit, meaning I bridge the worlds of the arts and business.  I enjoy shaping and refining the vision, mission, messages and visuals of a brand.

What are your favorite publications/outlets to get your news?

CNN, Huffington Post, TheRoot.com and Blavity.com. I like a variety of sources for a sense of balance.

Is there anyone in media you look up to? Why?

I am a fan of Tyra Banks.  I have followed her story of desiring to major in mass communications when she was a teen, to her modeling career, to her entrepreneurial accomplishments in television and film.

What’s an interesting fact about you people wouldn’t have otherwise known?

I absolutely love to sing and wouldn’t mind experiencing Broadway.


This edition of The Byline was edited by Amir Vera.