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In Contact Opportunities

 

Underwriting Opportunities

AABJ offers underwriting opportunities to companies interested in reaching the "In Contact" audience with their public service message. Underwriting affords you the opportunity to expose Atlanta's African-American audience to your company's brand and to its community stewardship.

Research shows that a majority of African Americans think positively about, and are more likely to do business with, companies that support their community. And because "In Contact" is the only Atlanta-based television show dedicated to exploring African-American views on timely issues, it's a perfect connection to our captive audience African-Americans, 24-54 years old, who live in Georgia, and in Atlanta specifically.

A Snapshot of the Opportunity

  • Each "In Contact" airs for 2 weeks on Sundays at 9:00 a.m.
  • WPBA Reach: 1.5 million people in over 500,000 households.
  • Show's Reach: 5,000 households on average - hot topics attract more viewers.
  • 24 shows are produced.
  • Sponsorship rates and placement of spots are negotiable.
  • Underwriting sponsor must provide non-commercial spot.
It is important to note that Underwriting is not the same as advertising and WPBA has specific guidelines for the copy contained in underwriting messages. Click here to download the current WPBA Copy Guidelines.

For more information on becoming an "IN CONTACT" Underwriter, contact: This e-mail address is being protected from spambots. You need JavaScript enabled to view it .